Sports IQ revealed that it raised $7 million in series seed funding. The funding was led by Harlo Equity Partners and Sports IQ plans to use it for product development.
Technology supplier Sports IQ announced Wednesday that it has raised some $7 million in series seed funding. This round of funding was led by Harlo Equity Partners. The UK-based gaming investment firm Velo Partners, The Kraft Group, and Michael Gordon, the president, and partner of Fenway Sport Group participated in the funding. Furthermore, the funding round was joined by Inner Circle Ventures, Theo Epstein, the former Boston Red Sox and Chicago Cubs executive, and Mitch Garber, Caesars Interactive Entertainment’s former CEO. Sports IQ revealed that the current round of funding will help the company’s product development and commercial momentum. Currently, the company powers products for industry leaders such as Bet.Work, IGT, and BetClic.
Harlo Equity Partners’ general partner, Justin Shulman said that the company is excited to partner with Sports IQ. Furthermore, he acknowledged that Sports IQ’s innovative approach when exploring new markets makes them a leading B2B supplier in digital sports betting. In conclusion, Shulman stressed that Sports IQ’s proprietary technology and team of professionals are undoubtedly well-positioned to help the ever-growing industry.
Sports IQ’s CEO and co-founder, Omer Dor said that the company is thrilled to welcome such professionals and leaders from the MLB, NHL, NFL, and EPL to its team. Furthermore, he acknowledged that the popularity of the sports betting industry in North America is growing unprecedentedly. In conclusion, Dor said that Sports IQ continues to build cutting-edge products with the help of its automated trading solutions and innovative live odds.
